Wellbi

Gamified mental wellbeing Health App based on the PERMA model

Usability Engineering

2022

adesso SE

Project profile

Wellbi is an internal R&D initiative exploring how gamification and positive psychology can foster lasting mental well-being. The project combines evidence-based insights from the PERMA model with playful character design and narrative worldbuilding to encourage daily real-life actions that boost mood, resilience, and self-esteem.

Mission Statement

Wellbi was conceived as an engaging mobile experience to help people build sustainable mental well-being through playful daily habits. Inspired by the PERMA model — which highlights Positive Emotion, Engagement, Relationships, Meaning, and Accomplishment as the five pillars of well-being — the app encourages users to experience at least one uplifting moment each day to improve resilience and self-esteem. Our team’s goal was to translate this evidence-based framework into a game-like environment where mental wellness progress is visible, rewarding, and motivating. The main design challenge was finding the right balance between game mechanics and genuine psychological benefit, ensuring the experience remained supportive rather than superficial.

BELFRY

MEDICAL COMPANION

MDR-compliant mobile Health App for a physical Medical Device

Product Design

Usability Engineering

2023 - 2024

2022

Belfry Medical GmbH

as part of Sanity Group GmbH

adesso SE

Belfry Medical specializes in controlled medical substance therapy through an advanced inhalation device, offering microgram-level precision dosing.

To improve treatment monitoring and help patients take control of their therapy, my team and I designed the user-centric Belfry Medical Companion App. This MDR-compliant mobile health solution offers full transparency throughout the treatment process, reduces the risk of addiction and misuse, and optimizes both outcomes and cost efficiency.

The Belfry Medical Companion supports responsible use of the cannabis inhaler by tracking device status, recording therapy data, and serving as a symptom diary. It logs usage history, provides timely reminders, and seamlessly links key inhaler functions to the user’s smartphone.

Mission Statement

Our team designed the Belfry Medical Companion App — a user-focused, compliant digital tool that provides patients with transparency and control over their therapy. By tracking device status, recording detailed therapy data, and offering a symptom diary, the app helps reduce the risk of addiction and misuse while optimizing treatment outcomes and cost efficiency. Features such as usage history, timely reminders, and smartphone-linked inhaler controls ensure patients can manage their therapy responsibly and with confidence throughout the entire treatment process.

Project profile

Belfry Medical specializes in controlled medical substance therapy using an advanced inhalation device capable of microgram-level precision dosing. The company set out to complement this hardware with a digital solution that would enhance treatment monitoring, strengthen patient engagement, and support responsible therapy management. The goal was to create a mobile health application that not only integrates seamlessly with the inhaler but also meets strict MDR compliance standards for safety and reliability.

Position and contributions

In my role as UX Strategist and Creative Lead, I defined the game’s core interaction model and narrative, ensuring every design choice supported both engagement and the PERMA-based wellness goals. I led the creation of Wellbi Island — a metaphorical space reflecting the user’s mental state — where flourishing gardens and vibrant weather patterns mirrored personal progress. Our Wellbi Island gave us the possibility to create a joyful brand experience across both digital and offline experiences, regardless of the situation users find themselves in.

Responsibilities

Art Direction

Usability Engineering

Game Design

Wellbi Onboarding

Splash Screen

Flourishing happiness Gardens

Smartphone standning behind medical cannabis inhaler

Happiness Moments

Happiness Garden

Happiness DNA

Offline Happiness Moments

Happiness Mugs

Happiness Stickers

Responsibilities

Art Direction

Usability Engineering

(acc. to ISO 62366-1)

Usability Engineering

Game Design

Onboarding process

Belfry Medical Companion Dashboard

Treatment overview

Inhalation assistant

Treatment Check-Up

Key Details & Numbers

Project duration

1 month

Creative Team led

2 designers

Process & Methods

Metaphor and Worldbuilding Design

Created the Wellbi Island concept — a living visual metaphor of the user’s mental state based on the scientific theory — where flourishing gardens, weather changes, and symbolic trees reflect real-life well-being progress.

Gamification Mechanics Concept
Designed collectible “well-being cards” and growth systems to reward both online and offline experiences, encouraging long-term engagement without dependency.

Game Design Methodologies applied

Happiness illustrations drawn

118x

Happiness cards created

33x

Happiness moments tested

(Usability Tests conducted)

10x

Software Stack

Sketch

Adobe Creative Suit

After Effects, Photoshop, Illustrator

Berlin, 2025.

All images are presented for portfolio and illustrative purposes only. They are not licensed for commercial use, reproduction, or distribution.

philipp@chaikevitch.com

Curriculum Vitae

Berlin, 2025.

All images are presented for portfolio and illustrative purposes only. They are not licensed for commercial use, reproduction, or distribution.

philipp@chaikevitch.com

Curriculum Vitae

Berlin, 2025.

All images are presented for portfolio and illustrative purposes only. They are not licensed for commercial use, reproduction, or distribution.

philipp@chaikevitch.com

Curriculum Vitae