Reimbursement Memory

Reimbursement Memory

Guiding early-stage market entry discussions through structured, interactive play

Consulting Tool

2024

adesso SE

Project profile

Reimbursement Memory is an internally developed consulting tool designed to guide early-stage discussions on market entry strategies for the German healthcare sector. Presented as a structured card stack, it enables teams to explore possible go-to-market pathways through a step-by-step, category-based approach.

Mission Statement

Navigating reimbursement pathways in the German healthcare market can be complex, especially for innovative medical devices and digital health solutions. Reimbursement Memory was created to help clients systematically examine possible routes to market by considering factors such as medical conditions, device or software features, paying parties, regulatory requirements, and scalability. The aim was to make a technical and often overwhelming topic accessible, collaborative, and engaging in workshop settings. A key focus was creating a process that sparks productive discussions between stakeholders while maintaining a high level of accuracy and market relevance.

BELFRY

MEDICAL COMPANION

MDR-compliant mobile Health App for a physical Medical Device

Product Design

Consulting Tool

Consulting Tool

2023 - 2024

2024

2024

Belfry Medical GmbH

as part of Sanity Group GmbH

adesso SE

adesso SE

Belfry Medical specializes in controlled medical substance therapy through an advanced inhalation device, offering microgram-level precision dosing.


To improve treatment monitoring and help patients take control of their therapy, my team and I designed the user-centric Belfry Medical Companion App. This MDR-compliant mobile health solution offers full transparency throughout the treatment process, reduces the risk of addiction and misuse, and optimizes both outcomes and cost efficiency.


The Belfry Medical Companion supports responsible use of the cannabis inhaler by tracking device status, recording therapy data, and serving as a symptom diary. It logs usage history, provides timely reminders, and seamlessly links key inhaler functions to the user’s smartphone.

Mission Statement

Our team designed the Belfry Medical Companion App — a user-focused, compliant digital tool that provides patients with transparency and control over their therapy. By tracking device status, recording detailed therapy data, and offering a symptom diary, the app helps reduce the risk of addiction and misuse while optimizing treatment outcomes and cost efficiency. Features such as usage history, timely reminders, and smartphone-linked inhaler controls ensure patients can manage their therapy responsibly and with confidence throughout the entire treatment process.

Navigating reimbursement pathways in the German healthcare market can be complex, especially for innovative medical devices and digital health solutions. Reimbursement Memory was created to help clients systematically examine possible routes to market by considering factors such as medical conditions, device or software features, paying parties, regulatory requirements, and scalability. The aim was to make a technical and often overwhelming topic accessible, collaborative, and engaging in workshop settings. A key focus was creating a process that sparks productive discussions between stakeholders while maintaining a high level of accuracy and market relevance.

Navigating reimbursement pathways in the German healthcare market can be complex, especially for innovative medical devices and digital health solutions. Reimbursement Memory was created to help clients systematically examine possible routes to market by considering factors such as medical conditions, device or software features, paying parties, regulatory requirements, and scalability. The aim was to make a technical and often overwhelming topic accessible, collaborative, and engaging in workshop settings. A key focus was creating a process that sparks productive discussions between stakeholders while maintaining a high level of accuracy and market relevance.

Project profile

Belfry Medical specializes in controlled medical substance therapy using an advanced inhalation device capable of microgram-level precision dosing. The company set out to complement this hardware with a digital solution that would enhance treatment monitoring, strengthen patient engagement, and support responsible therapy management. The goal was to create a mobile health application that not only integrates seamlessly with the inhaler but also meets strict MDR compliance standards for safety and reliability.

Reimbursement Memory is an internally developed consulting tool designed to guide early-stage discussions on market entry strategies for the German healthcare sector. Presented as a structured card stack, it enables teams to explore possible go-to-market pathways through a step-by-step, category-based approach.

Reimbursement Memory is an internally developed consulting tool designed to guide early-stage discussions on market entry strategies for the German healthcare sector. Presented as a structured card stack, it enables teams to explore possible go-to-market pathways through a step-by-step, category-based approach.

Position and contributions

As Art Director, I worked in tandem with our digital healthcare consultant to bring Reimbursement Memory to life. Together we defined the strategic content and category framework, focused on translating it into a clear, engaging, and visually coherent card-based format. My role covered the visual design, information hierarchy, and interaction flow, ensuring the tool was both professional and approachable for use in client workshops.

Responsibilities

Research

Art Direction

Game Design

Woman with a smartphone in her hand
Woman with a smartphone in her hand
Woman with a smartphone in her hand

Reimbursement Format Cards

Three smartphones above each other
Three smartphones above each other
Three smartphones above each other

Reimbursement Memory in a Workshop

Smartphone standning behind medical cannabis inhaler
Smartphone standning behind medical cannabis inhaler
Smartphone standning behind medical cannabis inhaler

Workshop Documentation with Reimbursement Memory

Workshop Documentation

with Reimbursement Memory

Responsibilities

Research

Art Direction

Game Design

Woman with a smartphone in her hand

Onboarding process

Three smartphones above each other

Belfry Medical Companion Dashboard

Smartphone standning behind medical cannabis inhaler

Treatment overview

Inhalation assistant

Smartphone in the hands of a user

Treatment Check-Up

Key Details & Numbers

Project duration

2 weeks

Process & Methods

Market and Regulatory Analysis

Research of the German healthcare reimbursement structures, identifying the essential categories and decision points for product market entry.

Framework and Card Logic Development
Definition the step-by-step card stack flow, ensuring logical progression between topics and facilitating cross-category insights.

Visual Design and Information Hierarchy

Created a card layout that supports quick comprehension while prompting discussion, using visual cues to highlight critical factors and dependencies.

Software Stack

Adobe Creative Suit

Illustrator, InDesign

Berlin, 2025.

All images are presented for portfolio and illustrative purposes only. They are not licensed for commercial use, reproduction, or distribution.

Berlin, 2025.

All images are presented for portfolio and illustrative purposes only. They are not licensed for commercial use, reproduction, or distribution.

Berlin, 2025.

All images are presented for portfolio and illustrative purposes only. They are not licensed for commercial use, reproduction, or distribution.